Android Wear Gets 17 New Branded Watch Faces

If you’re bored with the watch faces built into Android Wear, hang on: there are 17 more about to arrive that will let you express your individuality through large brands.

TechCrunch has the whole list and illustrations, but suffice to say that if you always wanted Angry Birds or Hello Kitty on your wrist, this is your day. In fairness, there are some much more elegant faces available, too.

We do, however, wonder about how the actual watchmakers feel about this. They’ve already ceded the personality of their hardware to Google and Android. To have their watches showing someone else’s logo on the face kind of kills the branding of the watch itself.

Apple, it should be noted isn’t entirely pure here; it has that annoying Mickey Mouse watch face. On the other hand, the hardware itself is distinctive in ways that most Android Wear watches aren’t.